Energy Drink to Sponsor Team All In

July 21 - Kore Nutrition Incorporated and its wholly owned subsidiary, Go All In Inc has announced that its Team All In squad of professional poker players will promote its range of All In Energy drinks.

The team will wear a compliment of branded badges, clothing and apparel for all public appearances and televised events effective immediately.

The team of professional poker players includes ten times World Series of Poker (WSOP) bracelet winner Johnny Chan. Chan was optimistic about the deal.

"This is a positive step for poker as there are not a lot of endorsement deals for players beyond the poker playing websites", said Chan. "This relationship is extremely beneficial for both groups and it is an honour to be in the company of such a prestigious group of poker players."

Other members of the Team All In will include Billy Baxter, Freddy Deeb, Eli Elezra, Maria Ho, John Phan, Tim Phan and Lee Watkinson.

According to Kore Nutrition, the pros will provide important company brand awareness at some of the poker world's major events. These events are expected to include the World Poker Tour, Poker After Dark and the WSOP on ESPN.

Kore Nutrition has announced that they expect to expand their team over the course of the upcoming year to 'include more well-known poker professionals.'

They are also negotiating to extend their reach beyond poker and 'bring in professionals from different sports and genres'.

Members of Team All In will wear their badges, clothing and apparel during the WSOP. The WSOP is a significant poker event which is broadcast 300 million households in 25 different countries. It is held annually over 50 consecutive days and is the longest running gaming even worldwide.